The Engaged Club
The Club Management & Marketing Podcast
with Jim Hope & Roger Kingkade
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Latest Podcast Episodes
Innovation & Rejuvenation in Club with Joe Krenn of Farmington CC
Our guest on this episode is Joe Krenn, GM & COO of Farmington Country Club. Joe spoke at the 2019 CSCM conference in London, Ontario about innovation…
Interview with Chef Chris Gironda, Scarboro Golf & Country Club
Recorded live at the 2019 Canadian Society of Club Managers Conference in London, Ontario. We interview Chris Gironda of Scarboro Golf & Country Club about why it’s…
How To Know if Paid Search Ads are Right for Your Club
Roger and Jim discuss the opportunity many clubs, particularly daily fee courses, have with search engine marketing like Google or Bing ads.
Nailing Down Your Club’s Core Values
Jim discusses the hard work his board put into crafting his club’s core values and how the work with the vision statement of the club to address…
6 Reasons to Install Google Analytics on Your Website
Many websites don’t use the power of Google Analytics to make better decisions about marketing and operations. Jim and Roger discuss 6 major benefits of having Google…
5 Ways to Tell if You Should Update Your Homepage
Jim and Roger spend some time exploring the question “How often should I update my club website’s homepage. Roger identifies 5 ways to tell for sure if…
The Core Competencies of Club Management in Order of Importance – Pt. 2
The second part of Jim’s analysis of the 10 core competencies of club management as laid out by the CSCM and the CMAA.
The Core Competencies of Club Management in Order of Importance – Pt. 1
Jim examines the 10 Core Competencies of Club Management according to the CSCM and CMAA and prioritizes them in order of importance.
How to Get More Mileage From Your Marketing Efforts
Roger talks about “Content Repurposing.” Most of your marketing efforts – your email newsletters and Facebook posts, for example – can be reused and repurposed on other…
Jim Hope's 12 Rules of Club Management
Jim Hope’s Rules for Club Management: Rules 1 & 2
The start of a series of podcasts on Jim Hope’s “Rules of Club Management.” These are must-listen episodes that will benefit you and your club for years…
Jim Hope’s Rules for Club Management – Rules 3 and 4
Jim’s 12 Rules of Club Management: Rule 3 – It has to Have a Social Component. Your club may attract members with your terrific amenities, but the…
Jim Hope’s Rules for Club Management – Rules 5 and 6
Jim’s 12 Rules of Club Management: Rule 5 – Bring it Every Day or Go Home. Your members and your team have reasonable expectations. It’s important to…
Jim Hope’s Rules for Club Management – Rules 7 and 8
Jim’s 12 Rules of Club Management: Rule 7 – It’s Not Your Club. The club you run belongs to your members and your desires or ideas might not…
Jim Hope’s Rules for Club Management – Rules 9 and 10
Jim’s 12 Rules of Club Management: Rule 9 – Positive Challenges Need Trust. As a manager, you’ll want to challenge your staff to make sure they’re giving their…
Jim Hope’s Rules for Club Management – Rules 11 and 12
Jim’s 12 Rules of Club Management: Rule 11 – Do Work Plans, Not Performance Reviews. Goal-setting and regular check-ups with your staff are important for maintaining a strong…
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