The Engaged Club

The Club Management & Marketing Podcast with Jim Hope & Roger Kingkade

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Latest Podcast Episodes


How to Engage your Employees to do Great Things for Your Club



As club managers it can be difficult to get your staff members to really buy in whole-heartedly to the culture of your club. That buy-in is important...


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How to Plan a Year of Social Media in One Day



A proper social media marketing strategy can make a big difference for your club’s brand and bottom line. The problem is, too many club managers find social...


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Where to Start when it’s Time to Fix Your Marketing.



When you realize that your club’s marketing could use improvement, and that your club depends on it, you might feel overwhelmed. Where should you start when it’s...


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MYTHBUSTING: It’s not the Size of Your Email Database that counts.



It’s not the size of your database that counts, it’s the quality of the contacts. There’s an axiom that states “he with the biggest database wins.” This...


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How to Thrive in a New Position: A recipe for Success



Heading into a new job can be daunting. There’s uncertainty about expectations and you might catch yourself guessing what your members, your board, and your staff are...


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Club Governance; How to tell when it’s ‘Good,’ what to do when it’s ‘Bad’



It’s a hot topic whenever Club Managers get together; Governance. In this episode, Jim does a thorough job breaking down the purpose and makeup of effective governance....


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One Thing that Should NOT be on your Website



At Offcourse Golf, we get a lot of requests to integrate Facebook with the websites we build. It’s not something we recommend. When a visitor lands on...


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Some managers give it their ALL. They’re missing this Important Point.



Many club managers give it their “all.” They’re at the club for every meal service, every function, every event. These managers put the club before their family,...


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Should your Club buy Radio, Television, or Newspaper Ads?



Should your club advertise on radio, television, and newspaper – the so-called ‘Legacy Media.’ Advertising is a big part of a club’s marketing plan, but not all...


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The Engaged Club gives you 10 minutes of actionable club management and marketing advice every Tuesday & Thursday.

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