Engaged Club Episode Archives
Search the archives for past episodes. Listen, comment, and share them with your friends and colleagues in the club business.
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Jim shares his habits and tips for keeping your email inbox under control. The conversation gets a little candid when we find out Roger has a completely different approach than Jim.
Jim and Roger talk about the resumption of clubhouse service at the Derrick Club.
Push Notifications are a great way to engage your club’s app users and members to take action. Roger shares three tips for sending great push notifications that will be appreciated by members and customers.
Roger tells Jim about a big marketing opportunity that will make members feel so good about their club community after Covid-19.
Jim and Roger talk about the day Jim’s club reopened to golfers again. Were our worst fears realized? Were members upset with the limited offering of service? A great discussion on how members value their club communities.
Many clubs built online stores to help move some product during COVID-19. Roger gives some ideas about marketing those online stores to increase engagement with members and sell most goods.
Roger and Jim discuss two key differences in club to member communications; alerts and bulletins. Alerts are immediate. They require action or awareness. Bulletins are more casual. They serve the member or customer in their own time. Find out which one to use and when.
Jim talks about the way communications has evolved as clubs cope with COVID-19 restrictions.