The Engaged Club

The Club Management & Marketing Podcast with Jim Hope & Roger Kingkade

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Engaged Club Episode Archives

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Innovation & Rejuvenation in Club with Joe Krenn of Farmington CC

Our guest on this episode is Joe Krenn, GM & COO of Farmington Country Club. Joe spoke at the 2019 CSCM conference in London, Ontario about innovation and rejuvenation in clubs. We chat on the podcast about some of the key takeaways from his talk.



Interview with Chef Chris Gironda, Scarboro Golf & Country Club

Recorded live at the 2019 Canadian Society of Club Managers Conference in London, Ontario. We interview Chris Gironda of Scarboro Golf & Country Club about why it’s important for him to post so many pictures of amazing food on social media and how that makes the club’s members feel. We also touch on the critical role leaders play in the development of their staff.



How To Know if Paid Search Ads are Right for Your Club

Roger and Jim discuss the opportunity many clubs, particularly daily fee courses, have with search engine marketing like Google or Bing ads.



Nailing Down Your Club’s Core Values

Jim discusses the hard work his board put into crafting his club’s core values and how the work with the vision statement of the club to address how they operate.



6 Reasons to Install Google Analytics on Your Website

Many websites don’t use the power of Google Analytics to make better decisions about marketing and operations. Jim and Roger discuss 6 major benefits of having Google Analytics on your website and how to get started.



5 Ways to Tell if You Should Update Your Homepage

Jim and Roger spend some time exploring the question “How often should I update my club website’s homepage. Roger identifies 5 ways to tell for sure if you’re due for a homepage update or more.



The Core Competencies of Club Management in Order of Importance – Pt. 2

The second part of Jim’s analysis of the 10 core competencies of club management as laid out by the CSCM and the CMAA.



The Core Competencies of Club Management in Order of Importance – Pt. 1

Jim examines the 10 Core Competencies of Club Management according to the CSCM and CMAA and prioritizes them in order of importance.